How To Ask Your Clients For A Rate Increase
How to raise prices (a lesson from my barber): It can feel like a paralyzing idea to raise your rates… Is it time for you to raise rates? Are you
How To Ask Your Clients For A Rate Increase
How to raise prices (a lesson from my barber): It can feel like a paralyzing idea to raise your rates… Is it time for you to raise rates? Are you
Stop Dropping Price Bombs On Your Clients
Stop dropping price bombs on your clients. Never use the word price. Price is an ‘expense’ and nothing you do as an agency should ever cost your clients anything. When
How To Avoid Commission Breath
The more you WANT a client to say YES to your proposal…. The more likely they are to say NO. “Commission Breath” is a real thing. Clients can smell it.
Strategies for Managing Difficult Clients
How do you fix a client that is hard to work with? The key to fixing this is understanding why they became a difficult client in the first place… I’ve
The Easiest Source of New Clients
If you had ripe fruit hanging at the bottom of your tree… would you go grab the ladder and try to reach for the fruit at the top? OR, would
How To Diversify Your Sources Of Monthly Recurring Revenue
Lots of agencies treat their businesses like a puzzle that needs to be solved. The problem is, that puzzles can usually only be solved in ONE way. But, the problems
Lead Gen For Local Clients Is Hard (Do this instead)
“I’m sorry, Mike. Shut it down. Facebook ads just don’t work for our kind of business.” That’s what a client said to me. Not even 3 weeks later, I drove
Diagnosing Your Client’s Problems: The Key to Getting Hired
Einstein believed that how well you define a problem determines how well you solve it. I think a similar conclusion can be made about selling clients… The person that can
How To Win More Sales Through Nonverbal Cues
Have you ever let another car merge into your lane and got that customary “wave” thanking you for your great generosity? 😀 Simple, nonverbal gestures can mean so much. So