The client wants free work up front – what to do?
Have you ever called a plumber and told them if they fix your leaky faucet today, all of your neighbors will hire them to do the same in a few months? That’s what this guy was asking ME to do… I had been working with this guy for 2 months…But, by working, I don’t actually mean […]
Building recurring revenue for a web design or digital marketing business is a goal for just about every agency owner I talk to…
Is that one of your goals? It’s all about having enough money that will (predictably) come in every month, rain or shine. It’s the kind of thing that lets you quit your job, sleep at night, pay your bills, pay your employees, and especially pay yourself! But sadly… many quit before they actually achieve it. […]
In the first year of my web & digital marketing business, I felt like I had to be everything to any client that might show up on my virtual doorstep…
Any request they had for me… I was ready. Website? Sure Facebook Ads? Check! Messenger Bots? PPC? YouTube? Podcast? You bet! Cut your lawn? Well… um, OK! Lol! My business opportunities weren’t exactly flowing, so if I had someone actually asking me for help, it didn’t really matter what they needed… I was eager to […]
There’s a lot of WordPress developers and Digital Marketers out there that are doomed from the start…
They waste their client’s money, under charge and make it hard for the rest of us. Here’s a perfect example… A few months ago, I had a prospective client call my office. She was pissed off because the amateur she hired didn’t deliver. Her business wasn’t growing and the “pro” she hired kept making excuses […]
Big Bad Yelp…
If you provide digital marketing, websites or other marketing services to clients, you need to take a tip from Yelp. (yes, that Yelp – the one that’s a never-ending source of controversy for businesses… but, hear me out on this…) A while back, I got two very fancy looking packages from Yelp, mailed to my […]
