OurBlog

I hope you enjoy reading this blog post.

Ready to Grow Your Agency? Click here to apply.

How To Turn $67 Into $17,000


How do you turn $67 into $17,000?  Check this out…

Eric came to me with an opportunity.

A handful of years ago, he purchased another company’s book of business.  There were a bunch of clients paying him $67/month for hosting & some basic maintenance.

He was pleased to see the money hit his account each month without much work.

I think that’s pretty cool.  I love passive revenue.

BUT, I saw something in these clients that he would see soon enough…

Each one of these $67 clients represented an opportunity that was probably much bigger.  

I asked him why those clients weren’t enrolled in any of his other services.  We went back and forth for a little while and finally, he agreed that he should probably reach out.

I walked Eric through the idea of using a “playbook” style proposal.  (This is a unique method that we use to sell high-ticket recurring revenue agency services to our clients by taking them through a 2 step sales process that includes an evaluation of their current situation.  It works like magic.)

Low and behold, Eric turned one of those $67/month clients into a $17,000 annual contract!


The best part is, that he isn’t done yet and there are more of those out there.

So, for you, I have three questions:

1. Who are the big opportunities that might already be paying you money?

2. What’s stopping you from approaching them?

3. Would you like to see how the playbook that Eric used works?  

If you’d like to see it, DM me on Facebook or Instagram and I’ll get you set up with member access to the video.  Mention “playbook” so I know which resource to get you.