Do you want to charge more for your services?

If so, you need to know this ONE thing about each of the clients you work with.

Don’t overlook this. If you do, you’ll be stuck undercharging forever…

Here’s what I mean…

Have you ever wondered why some agencies can charge more than others?

I know I wondered about this too…

I assumed that it was just because they had more experience or maybe more guts than me.

While both of those things certainly help, there’s something that’s even more important to have:

It’s understanding the true value that you provide.

Figuring out the value you provide isn’t as hard as it might sound at first.  In fact, there’s a very simple way for you to figure it out…

Here’s how to do it:

It starts with understanding what the average client or customer is worth to your client.

Take for example landscaping.

Right now, Home Guide estimates that the average cost of a landscaping install project is between $3,000 and $15,900.

That means that on average, the value of a single new customer for a landscaping company is $9,450.

So, the question you have to ask yourself (and your new client) is…

What is the likelihood that your website, your local SEO, your paid ads, your review management lands them one more client per month?

How about two? Three? Ten? One Hundred?

Are you starting to see your value appear?

Your value is a simple formula.

Value = Average Dollar Sale X # New Clients.

And, guess what.  For the right kinds of clients, YOUR VALUE IS MASSIVE.

You deserve to get paid based on the value you provide.  NOT THE TIME IT TAKES.

This is how you charge more.  Find the clients where you can provide maximum value to them and charge accordingly.